Laura Larson

About Laura Larson

Virtual Vines bases its services portfolio on relationship based sales and marketing methodologies which integrate commercial best practices to help wineries gain optimal positioning among direct customers as well as strategic business partners.

Virtual Vines Releases December DtC Sales Training Schedule with a Holiday Offer

Happy Holidays!  Virtual Vines releases new December dates for their On Line DtC Sales and Marketing Training schedule.
New series announced for 2017!   Holiday Special–Early Bird registration discounts.  >>read-more

By |December 6th, 2016|Uncategorized|0 Comments

Virtual Vines Releases November DTC Training Schedule

11-4-16    NEW! Virtual Vines Releases November DTC Sales Training Schedule
DTC SnapTracks sm  Learn industry best practices DtC Sales and Marketing training from anywhere on any device. All you need is an internet connection, a laptop or tablet and a desire to learn something new!

November Schedule […]

By |November 4th, 2016|Uncategorized|0 Comments

September, 30, 2016 DTC Sales News -October Training Promotion


LogoColorTextBelow     Happy Harvest! It is hard to believe October is almost here!

     There has been a lot of major market news this past quarter which is re-shaping the wine business for its future ahead. DTC wine sales surged in August 39% over the […]

By |September 30th, 2016|Uncategorized|0 Comments

Larson helps wineries become more effective

larson-bio-dec2015August 24, 2016  Napa Valley Register 10 Questions Series: 

Laura Larson, Founder of Virtual Vines, talks about how she refocused her career around her passion for wine and how her company helps make wineries more effective.

Read More: Napa Valley Register 10 Questions


By |August 24th, 2016|Uncategorized|0 Comments

What’s Old is New Again

“What’s Old is New Again” (WBM July 2016 / Alan Goldfarb) – Virtual Vines weighs in on the changing dynamic of Hospitality and Direct to Consumer Selling models.  The article focuses on the importance of building stronger relationships and connections with guests and the challenges surrounding competing for their loyalty.

Download the full article HERE

By |August 9th, 2016|Newsletter Download|0 Comments

NEW! DTC SNAP TRACKS added to on line training program

DTC SnapTracks sm

    With wineries in the throws of busy season, finding time to learn new tips to hone sales and marketing skills is challenging to say the least.  With DTC Sales Snap Tracks, Virtual Vines adds convenient 30 minute webinar sessions to our on line training schedule.  

By |June 29th, 2016|Uncategorized|0 Comments

DTC Wine Workshops-Early Bird Discounts Still Available!


Register now for one of our 90 minute on line DTC Wine Workshop webinars and receive early registration discounts!

The webinar series is ideal for DTC winery personnel seeking best practices on ways to increase sales by building closer relationships […]

By |May 4th, 2016|Uncategorized|0 Comments

Don’t miss these April DTC Wine Workshops on winning customer loyalty…..


Winning Customer Loyalty….
Have you Maximized your full potential?

Please join us in April for one of our live on line webinars:

April 20, 2016    9:00- 10:30 PST

DTC Match-com

This innovative workshop will provide tips, tools and techniques which […]

By |April 12th, 2016|Upcoming Events|0 Comments

To Be or Not to Be: The Host with the Most

Blog Post:  4/6/16   Laura Larson    Founder, Virtual Vines

As I transition my two decades of strategic selling and business development from the global world of IT software and consulting services into the world of doing pretty much the same thing with wine, I see many parallels in the basic framework of business to customer […]

By |April 6th, 2016|News|0 Comments

Selling in the DTC Model—Don’t Be left at the Altar

In my many years as an avid lover and consumer of wines all over the world, I have had mixed experiences in my efforts to stay interested and loyal to a particular wine, winery or subscription programs. Like many other wine lovers, I have been enamored and romanced by innumerable and delectable wines […]

By |March 6th, 2016|News|0 Comments

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