Laura Larson

About Laura Larson

Virtual Vines bases its services portfolio on relationship based sales and marketing methodologies which integrate commercial best practices to help wineries gain optimal positioning among direct customers as well as strategic business partners.

The V Files™- September 2018 Edition

Virtual Vines Releases September 2018 -The V Files™ DTC Best Practices Report.

This month:  Starmont Winery– Napa, CA
Starmont Winery has a lot to offer, with its convenient location, representation of Carneros wines, and open air atmosphere.  The staff is warm and welcoming, and the experience is relaxed and unassuming.

The V Files™- […]

By |September 18th, 2018|Uncategorized|0 Comments

The V Files™- June 2018 Edition

Virtual Vines Releases June 2018 -The V Files™ DTC Best Practices Report.
This month:  Alpha Omega Winery– Napa, CA
Alpha Omega is the first winery in our V Files™ series that scored the highest in all five categories. They are a fine example of a winery that knows how to not only produce outstanding Cabernet […]

By |September 18th, 2018|Uncategorized|0 Comments

DTC Sales Scoop Summer 2018

IN THIS ISSUE:   DTC Sales Scoop Summer 2018
**The Customer Journey- Who’s Driving?
**Segmenting Customer Types – Training Options
**SVB- State of the DTC Market (video replay)
**The V Files- Alpha Omega
**Hidden Valley Gems- Winery Experiences:  Burgess Cellars | Volker Eisele | Spelletich Family Winery

By |July 19th, 2018|Uncategorized|0 Comments

Top 10 DTC Sales Growth Practices

Wine Industry Advisor , VinterActive and Virtual Vines weigh in on the Top DTC Sales Growth Practices.

https://www.wineindustryadvisor.com/2018/05/14/top-10-dtc-sales-growth-practices

 

 

 

By |May 15th, 2018|Uncategorized|0 Comments

DTC Sales Scoop Spring 2018

Launch Into Spring- Positioning For Performance 

*Telling Your Brand Story Through Memorable Experiences

*Recruiting and Hiring Top Peformers

*The V Files- Spring Edition- Priest Ranch Wines

*Spring Training Update

Read our April 2018 DTC Sales Scoop Newsletter Here:  DTC Sales Scoop Spring 2018

 

 

 

 

By |May 9th, 2018|Uncategorized|0 Comments

The V Files™- April 2018 Edition

Virtual Vines releases April 2018  The V Files -DTC Best Practices Report.
This month: Priest Ranch Wines; Yountville/ Napa, CA
Convenient Location; Relaxing vibe; lacks inspiration and connection with brand
The V Files- April 2018

By |May 1st, 2018|Uncategorized|0 Comments

The Lasting Impression–Connecting Through Winery Experiences

With DTC wine sales growing over 17% year over year, the market is becoming more significantly more competitive.   Having a beautiful property or spectacular wine might be an attractive proposition when visitors call, but wineries need to think about what the perception of their brand or experience […]

By |March 26th, 2018|Uncategorized|0 Comments

Virtual Vines Founder Joins Napa Valley Life Magazine as Contributing Editor

02/05/18- Napa, CA–  Napa Valley Life Magazine (NVL Media) brings on Laura Larson, Founder of  Virtual Vines, to launch new editorial series on Napa Valley “Hidden Gem” winery experiences.
The series will focus on wineries that are off the beaten path and/ or offer unique experiences  for visitors to the Napa Valley. Napa Valley Life, […]

By |February 12th, 2018|Uncategorized|0 Comments

The V Files™- January 2018 Edition

Virtual Vines releases January 2018  The V Files -DTC Best Practices Report. This month: Beaulieu Vineyards (BV) Napa CA.
Legacy History and Accessible Hospitality Center, Renowned Napa Cabernet Sauvignon and Bordeaux Varietals
The V Files- January 2018

By |January 23rd, 2018|Uncategorized|0 Comments

The V Files™- December 2017 Edition

Virtual Vines releases December 2017 The V Files DTC Best Practices Report. This month: Frank Family Vineyards, Napa CA.
Beautiful sparkling and still wines; Casual, fun setting, walk in and appointment tastings
The V Files- December 2017

By |December 22nd, 2017|Uncategorized|0 Comments

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